Wednesday, May 30, 2007

The concepts of marketing

The concepts of marketing are beautifully explained :

A Professor at one of the IIM's (INDIA) was explaining marketing concepts to the Students:-

1. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" - That's Direct Marketing

2. You're at a party with a bunch of friends and see a gorgeous girl. One of your friends goes up to her and pointing at you says: "He's very rich, Marry him." - That's Advertising

3. You see a gorgeous girl at a party. You go up to her and get her telephone number. The next day, you call and say: "Hi, I'm very rich. Marry me." - That's Telemarketing

4. You're at a party and see gorgeous girl. You get up and straighten your tie, you walk up to her and pour her a drink, you open the door (of the car)for her, pick up her bag after she drops it, offer her ride and then say:"By the way, I'm rich. Will you marry me?" - That's Public Relations

5. You're at a party and see gorgeous girl. She walks up to you and says: "You are very rich! Can you marry! me?" - That's Brand Recognition

6. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" She gives you a nice hard slap on your face. -That's Customer Feedback

7. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" And she introduces you to her husband. - That's demand and supply gap

8. You see a gorgeous girl at a party. You go up to her and before you say anything, another person come and tell her: "I'm rich. Will you marry me?" and she goes with him - That's competition eating into your market share

9. You see a gorgeous girl at a party. You go up to her and before you say: "I'm rich, Marry me!" your wife arrives. That's restriction for entering new markets!!!!!!!!!!!!

10. You see a gorgeous girl at a party. You go up to her and ask her email address: and same day you write her email message saying"I'm rich, Marry me!". That's web marketing

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10 Comments:

Anonymous Anonymous said...

nice marketing case study.
it is more than 4 p's of marketing theory and even betten than 7 p's.

May 30, 2007  
Anonymous Anonymous said...

dont use this concept u get just feed back

May 30, 2007  
Anonymous Anonymous said...

hey that is funny one....i have read it before you sent me in email....nice post keep it up

May 30, 2007  
Blogger archana said...

nice example. I like it.especially this one:
6. You see a gorgeous girl at a party. You go up to her and say: "I am very rich. Marry me!" She gives you a nice hard slap on your face. -That's Customer Feedback

May 31, 2007  
Anonymous Anonymous said...

Hey.. it's really nice yar.. dami lagyo sathi... try to do more...

June 04, 2007  
Anonymous Anonymous said...

Its damn good.

June 11, 2007  
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March 17, 2008  
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